Airline Loyalty Programme Financings

The airline industry was hit hard by the Covid-19 pandemic and, for the first time ever, airlines looked to their loyalty programmes for working capital and liquidity. In this video, we identify how Walkers' legal and professional services arms work in tandem to incorporate the programmes' intellectual property to a subsidiary of the airline – a complex and highly innovative undertaking – which in turn protects the loyalty programme in the event the airline files for bankruptcy.


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